An independent, award-winning self storage space provider based in London and focused on offering the highest levels of customer service and the best all around value proposition in the marketplace.
Established in 2006, Attic Self Storage is now firmly established as a leading independent self storage company in London. We have an enviable reputation for fairness, customer service and integrity, which is reflected in the growth of our business. Our storage facility in Bow, East London has been expanded 4 times to cope with the demand for self storage in the area. We have now opened a second site near King’s Cross in central London, and we have high rates of referral and repeat business.
Our mission statement
To grow a multi-site self storage portfolio focused exclusively on central London, delivering first-class self storage facilities and customer service. Making use of the latest technological advancements and unrivalled customer service, we will offer the best all around value proposition in each of our local markets to make Attic Self Storage the first choice for anyone needing extra space on a short, medium or long-term basis. We will build this business with the support of our local communities, in an ethical manner, with integrity, and helping to play an active role in those same local communities.
A local, ethical business
Attic Self Storage has a commitment to the local community in each of its storage locations in London.
As an ethical business, we:
- Pay the London Living Wage as a minimum, with full accreditation, and we were the first self storage business to do so
- Operate professionally as members of the Self Storage Association of the UK, abiding by their rules of membership
- Trade to a set of terms & conditions that have been reviewed & accepted by Trading Standards
- Are voluntary members of the Trading Standards Tick-Box scheme
- Are voluntary members of the Islington Sustainable Energy Partnership
- Are voluntary members of the Financial Ombudsman scheme
As a local business we support our local communities. Some examples of this include:
- Sponsoring Hackney Rugby Football club, specifically the provision of coaching in schools and bursaries for the disadvantaged to have a chance to play rugby
- Sponsoring the arts, including having sponsored the Theatre Royal Stratford East (including the Stratford East Singers) as well as supporting ArtBox London
- Looking after the environment, paying £1 to the British Bee Keepers Association for every move-in and maintaining a wildflower garden in Bow
- Sponsoring Hackney City Farm, providing a safe space for inner city children to spend time with farm animals
- Sponsoring a new graffitti project in King’s Cross that will give the local community the chance to mould their own street art
- Assisting foodbanks, including Food Cycle, Hackney Food Bank and the Islington Food Bank with donations of food and the provision of free storage
We have also looked after a number of people in need, from assisting homeless charities and families in need.
We are supported by our local community, and we in turn support them.
Self Storage in Bow
Serving East London and the City, as well as London Docklands, our facility is conveniently located overlooking the A12 on the border line that divides Stratford from Leyton, Hackney and Mile End. A stone’s throw from the Queen Elizabeth Olympic Park and ten minutes from London City Airport, our facility offers 40,000 square feet of self storage space on a 24 hour, 365 days a year access basis. All our rooms are individually alarmed and access is controlled with individual PIN codes.
The self storage team in Bow pulls together over a quarter century of experience in self storage, headed up by our store manager George Adams-Crosland. Our first store, established in 2008, we finally finished building our additional units in 2016, achieving our maximum capacity. The store offers meeting room hire, WiFi, mailboxes and use of a forklift in addition to 24hr access and a reputation for service which has been earned by the team over the years.
Self Storage in King’s Cross
Serving the London boroughs of Islington and Camden, this central London store offers convenient access to self storage space 24hrs a day, 365 days a year that is located a stone’s throw from Pentonville Road, and yet outside the London Congestion Charging Zone.
Built in 2016, the store currently offers just under 25,000 square feet of self storage space (with more to come) across a variety of unit sizes from 10sq ft up to 350sq ft, as well as mailbox rental and WiFi. Although the store did not start trading until November 2016, it is filling rapidly and already boasts a variety of clients that include local artists and musicians, as well as bands storing equipment to which they require access at inconvenient times of the day.
The team in King’s Cross also represents a significant amount of experience in the self storage sector, and is headed up by Sonia Pirie who has been with Attic since 2009.
Attic Self Storage was established by Frederic de Ryckman de Betz as a start-up in late 2006. A Chartered Accountant by background, Frederic was invited to join the board of the Self Storage Association of the UK in 2011, and rose quickly to become Vice Chairman in 2012 before taking over the mantle of Chairman in 2014. In 2015 Frederic became the Vice President of FEDESSA, before the expiry of his Chairmanship of the SSA UK and new work commitments saw him stand down from both roles in 2016. A regular speaker at international self storage conferences, quoted in The Economist and appearing on television including on the BBC, Frederic is an acknowledged presence in the self storage sector in the UK.
The first site was identified in the spring of 2007, and had been acquired and fitted out by March 2008. Trading through the severe recession, the business established itself as the leading independent self storage provider in London, winning it’s first award for customer service from FEDESSA in 2012.
The housing market crash which reduced the store fill rate by half, meant that it was going to take twice as long to break even. Banks had also stopped lending, which led to a severe cash flow problem. A resourceful approach to overcoming small business cash flow management was required.
While the restricted funding environment acted to limit growth, the business grew through several small fit-outs and additions to capacity, finally achieving its maximum lettable area in the summer of 2016, at 40,000 square feet. With the site having remained north of 90% occupied since 2013, the time was right to seek a second site.
In the spring of 2016, the fit-out of the second store on York Way began, and the store started trading in November 2016. Further sites are sought, with two identified for potential expansion.